What "graded" means
Google reports what people did on your listing each day. After each post, mAtlas compares the week after it with the week before and weighs the actions that matter most to you.
How much each action counts
| A call from your listing | ×5 |
| A message | ×4 |
| A click to your website | ×3 |
| A request for directions | ×2 |
Topics that earn more get picked more often. Topics that don't get rested. Nothing repeats within eight weeks, and new topics still get a fair try.
Straight talk: one week on a small listing can be noise. A grade nudges the next choice. It is never sold to you as a result, and your report keeps "what we did" and "what the numbers did" in separate columns.